Accelerate product discovery with AI

Product management course, dedicated for early-stage product idea generation and validation

Get familiar with key product management concepts

Theory and practical cases for better product thinking and successful product development in every stages

Experience critical aspects of product creation process

The course includes business, design and marketing competencies that are required for creating a successful product.

Expedite learning with AI

AI tools will let you grasp the essence of each step in the process much quicker and provide more interactive experience.

On-demand Masterclass (online)

149 EUR

2+ hours of on-demand videos (8 topics)

Frameworks and templates

External resource list

AI prompt library

Course updates

12 month access

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5-week Academy (in-person)

850 EUR

18 hours of live training (8 sessions)

Hands-on project

Personal 1-hour feedback session

+ full access to on-demand masterclass content

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Bespoke training for teams

Custom

Tailored for specific industry and product development case

Practical approach to your business problem

Involvement of key product development stakeholders

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Optimise your PM work with AI assistance

During the course you will build a set of AI tools that will not only help you learn about PM but also could be used in your daily work.

Faster discovery process

Instead of manually validating each idea, with the help of AI you will be able to get insights immediately and accelerate its development

Product team of one

Substitute large, multi-role product teams, saving money and time in the early stages, before you are confident that the idea will find its product-market fit

Flexibility and adaptability

Prompts and tools from our course can be used in your every work – they are industry agnostic and can simplify any product managers daily routine tasks

What will you learn?

In this product management course, we will focus on the early stage and initial idea development. Yet, the concepts discussed and AI tools used are universal – they'll come in handy even in the later stages of your product development.

3 iteration stages

The whole course is divided into three big stages – assumption definition, desk research, and validation and idea refinement.

4 main angles

Each idea will be evaluated against four key product development areas: user needs, business case, marketing requirements and design.

4 steps within each stage

Each stage comprises analysis, creation, launch and evaluation stages that will help to answer the key question – is the idea worth developing further?

Who is this course for?

Planning to create a new product yourself or within the organisation?

The course will help you to structure the process and offer key tools to get you started.

Looking to get better in Product Management?

The course will give you a comprehensive product development map and core concepts that will help in any product challenge.

Trying to understand digital product creation process better?

Whether you are a designer or an engineer looking to understand product creation process better or a manager who is looking to form a team, this course will give you a good idea of key roles from product management perspective.

Course program

The course starts with the introductory session, where we'll explain the key product creation principles and detail the map for early idea validation – and we'll immediately jump into the first stage.